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The Fitness Business School with Pat Rigsby

Pat Rigsby is a serial entrepreneur and business coach helping others build their Ideal Business. The Fitness Business School is here to give you insight and actionable tips to build your own Ideal Business that will lead you to your Ideal Life. Find out more at www.PatRigsby.com
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The Fitness Business School with Pat Rigsby
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Now displaying: November, 2024
Nov 25, 2024

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators
 
Do you want to stop chasing leads and start attracting them instead?
 
Get Instant Access To The Weekly Client Machine For Just $5.00!
 
https://patrigsby.com/weeklyclientmachine
 
Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!
 
https://patrigsby.com/feh
 
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Working Smarter: The Key to Sustainable Business Success In this episode, Pat Rigsby addresses the illusion of productivity tied to long hours and relentless hustle. Rigsby emphasizes that true progress comes from focusing on the right tasks rather than sheer effort. He shares insights on how business owners can prioritize effectively to avoid burnout and achieve their goals more efficiently. Through strategic planning and identifying the 'next right moves,' Rigsby highlights the importance of working smarter, not harder, to build a successful and sustainable business.
 
00:00 Introduction: Why Hard Work Alone Doesn't Matter
00:28 The Illusion of Busyness vs. Productivity
01:25 Choosing the Right Moves for Success
02:36 Evolving Beyond the Startup Phase
04:31 Planning and Prioritizing for Growth
05:08 Project 500: Coaching for Business Success
06:25 Conclusion: Work Smarter, Not Harder

Nov 18, 2024

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators
 
Do you want to stop chasing leads and start attracting them instead?
 
Get Instant Access To The Weekly Client Machine For Just $5.00!
 
https://patrigsby.com/weeklyclientmachine
 
Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!
 
https://patrigsby.com/feh
 
-----
Lessons from Mark Fisher: Building a Unique Fitness Brand and Sustainable Business
In this episode of the Fitness Business School, Pat talks with Mark Fisher, founder of Mark Fisher Fitness and Business for Unicorns. Mark shares his journey from feeling insecure about his physique to becoming an obsessed strength trainer, and eventually, a respected fitness business owner. He discusses the founding of Mark Fisher Fitness, the importance of building a unique brand identity, and how he navigated the challenges of expanding to a second location. Mark also delves into his work with Business for Unicorns, helping other gym owners create more income, impact, and freedom. The conversation ends with a discussion on balancing professional ambitions with personal life, especially after becoming a parent.
 
00:00 Introduction and Guest Introduction
00:45 Mark Fisher's Journey into Fitness
03:34 The Birth of Mark Fisher Fitness
08:17 Challenges and Growth of MFF
17:18 Expansion and Lessons Learned
21:57 Navigating the Pandemic
24:45 Reflections on Business and Luck
27:01 Understanding Market Dynamics for Gym Owners
27:44 Franchising Decisions and Fitness Industry Insights
28:29 Marketing Strategies and Lead Management
31:00 Challenges and Adaptations in Gym Operations
35:14 Coaching Gym Owners for Success
45:36 Balancing Business and Personal Life
49:42 Conclusion and Final Thoughts
Nov 11, 2024

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators
 
Do you want to stop chasing leads and start attracting them instead?
 
Get Instant Access To The Weekly Client Machine For Just $5.00!
 
https://patrigsby.com/weeklyclientmachine
 
Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!
 
https://patrigsby.com/feh
 
-----

Building a Sports Performance Powerhouse with Graham Wilkerson In this episode, Pat RIgsby interviews Graham Wilkerson, owner of Genesis Sports Performance and Personal Training in Indianapolis, who has built a highly successful sports performance business. Graham shares his journey from renting space in a CrossFit gym to owning a multi-location operation. They discuss the strategies that have led to their impressive growth, including consistent marketing plans, leveraging community relationships, and systematizing coaching practices. Graham also talks about transitioning from being the primary coach to managing and training a robust staff, leading to expanded business opportunities and future plans for an area-exclusive licensing program and potential franchise. Tune in to learn about the realities of running a profitable sports performance business and the steps Graham took to achieve seven-figure success.

00:00 Introduction and Guest Welcome
01:08 Graham's Journey into Sports Performance
03:21 Building a Successful Sports Performance Business
07:21 Marketing Strategies for Growth
18:17 Delegating and Elevating Coaching Responsibilities
21:46 Future Plans and Final Thoughts

Nov 4, 2024

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators
 
Do you want to stop chasing leads and start attracting them instead?
 
Get Instant Access To The Weekly Client Machine For Just $5.00!
 
https://patrigsby.com/weeklyclientmachine
 
Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!
 
https://patrigsby.com/feh
 
-----
 
In this episode, longtime coach and entrepreneur Bill Rom shares his transformative journey from the fitness industry to co-founding Baseball Lifestyle, one of the most successful retail businesses in the sports world. Bill discusses his early days training athletes, the strategic decisions behind growing an e-commerce brand, and the importance of focusing on core competencies and effective marketing. He also delves into the significant growth phases of Baseball Lifestyle, including their expansion into retail and future plans. The conversation provides valuable insights for anyone looking to scale their business, highlighting the critical role of education, pricing strategy, and leveraging modern tools like AI for growth. Whether you're involved in e-commerce, coaching, or any business, Bill's story is both inspiring and educational.
 
00:00 Introduction and Welcome
01:01 Bill's Journey from Football to Business
03:03 The Birth of Baseball Lifestyle
04:57 First Major Milestones
08:09 Explosive Growth and COVID Impact
13:17 Marketing Strategies and Product Expansion
28:42 Consulting and Business Advice
33:56 Taking Over the Business
34:30 Raising Prices and Changing Strategies
36:52 Effective Marketing Techniques
37:16 Building and Utilizing an Email List
44:43 The Power of Facebook Ads
49:10 The Role of Follow-Up in ROI
54:13 Leveraging AI for Business Growth
55:59 Evolving Roles and Business Growth
01:00:07 Future Plans and Expansion
01:02:34 Closing Thoughts and Contact Information
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