Info

The Fitness Business School with Pat Rigsby

Pat Rigsby is a serial entrepreneur and business coach helping others build their Ideal Business. The Fitness Business School is here to give you insight and actionable tips to build your own Ideal Business that will lead you to your Ideal Life. Find out more at www.PatRigsby.com
RSS Feed
The Fitness Business School with Pat Rigsby
2026
February
January


2025
December
November
October
September
August
July
June
May
April
March
February
January


2024
December
November
October
September
August
July
June
May
April
March
February
January


2023
December
November
October
September
August
July
June
May
April
March
February
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
November
October
July
May
January


2018
December
October
September
July
June
May
March
February
January


2017
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July


Categories

All Episodes
Archives
Categories
Now displaying: July, 2025
Jul 28, 2025

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators

Do you want to stop chasing leads and start attracting them instead?

Get Instant Access To The Weekly Client Machine For Just $5.00!

https://patrigsby.com/weeklyclientmachine

Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!

https://patrigsby.com/feh

 ---

Smart Business Strategies: Learn, Adapt, Succeed | Insights from a Veteran Entrepreneur

In this episode, Pat discusses the importance of learning from others in the industry while adapting their strategies to suit individual business needs. Sharing personal experiences, he highlights how borrowing ideas from successful people across various sectors can propel businesses to new heights. By blending these insights with unique circumstances and preferences, business owners can achieve greater success and efficiency. Tune in for actionable advice on balancing imitation with innovation, and why it's crucial to leverage proven methods for faster growth.

00:00 Introduction: Borrowing Ideas in Business
00:48 Learning from Industry Leaders
02:40 Adapting Ideas to Your Unique Business
03:43 Avoiding Common Pitfalls
04:47 The Importance of Personalization
06:13 Conclusion: Learn, Adapt, and Succeed

Jul 21, 2025

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators

Do you want to stop chasing leads and start attracting them instead?

Get Instant Access To The Weekly Client Machine For Just $5.00!

https://patrigsby.com/weeklyclientmachine

Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!

https://patrigsby.com/feh

 ---

Why Nothing is Truly Free: The Hidden Costs of Free Offers in Business

In this episode, we delve into the concept that 'nothing is really free,' particularly in the context of offering free trials and services as a business strategy. While free sessions can be an effective way to attract new clients, there's always an opportunity cost involved—for both the customer and the business owner. We discuss the various costs, including time, emotional investment, and potential risks, as well as the long-term financial implications of how you choose to spend your available hours. From the customer's perspective to the business owner's side, the episode explores why free offers are indeed not free and urges thoughtful decision-making about the real costs behind seemingly free propositions.

00:00 The Illusion of Free: An Introduction
00:41 The Hidden Costs of Free Trials
01:00 Opportunity Costs for Clients
01:50 Owner's Perspective: The Cost of Time
03:41 Long-Term Investments vs. Immediate Gratification
04:25 Conclusion: Evaluating the True Cost

Jul 14, 2025

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators

Do you want to stop chasing leads and start attracting them instead?

Get Instant Access To The Weekly Client Machine For Just $5.00!

https://patrigsby.com/weeklyclientmachine

Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!

https://patrigsby.com/feh

 ---

Unlocking Business Success: Beyond Just Training Sessions

In this episode, we dive into the key distinctions between struggling and thriving business owners. Discover how successful owners understand and commit to the entirety of their job, not just the obvious parts like client training sessions. Learn the importance of consistent marketing, operational tasks, and the pitfalls of procrastination. We'll also discuss real-life examples, the significance of accountability, and how treating all aspects of your business with equal importance can lead to sustained growth and profitability.

00:00 Introduction: The Key to Business Success 
01:44 The Importance of Accountability
03:04 Balancing Business Responsibilities
03:30 Learning from High-Ticket Programs
04:10 Consistency in Marketing
05:05 Training Your Team Effectively
05:37 Self-Reflection and Commitment
06:24 Conclusion: Achieving Business Growth

Jul 7, 2025

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators

Do you want to stop chasing leads and start attracting them instead?

Get Instant Access To The Weekly Client Machine For Just $5.00!

https://patrigsby.com/weeklyclientmachine

Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!

https://patrigsby.com/feh

 ---

Beyond Funnels: Crafting an Effective Marketing Ecosystem

In this insightful episode, we delve into the evolution of marketing beyond traditional funnels, as popularized by experts like Russell Brunson. We explore the concept of creating an interconnected marketing ecosystem, designed to engage potential customers through a comprehensive and immersive brand experience. With anecdotes and comparisons to marketing legends like Roy H. Williams and Perry Belcher, the conversation highlights why an ecosystem approach is more impactful than linear funnels, particularly for high-commitment businesses. Learn how to build lasting connections and influence buying decisions by engineering experiences that captivate and retain your audience. 

00:00 Introduction to Marketing Funnels
00:47 The Evolution of Marketing Concepts
01:36 The Ecosystem Approach
02:07 Building Brand Experience
03:20 The Importance of an Ecosystem
04:02 Capturing and Retaining Attention
06:27 The Role of Funnels in Modern Marketing
07:24 Conclusion: Embracing the Ecosystem

1